Audit site. Stages of sites. Promotion of sites.
Website audit- An analysis of all components of the Internet resource: convenience of its use, compliance needs of the target audience, technical reliability.
Audit site consists of three parts:
Search site audit:
- Analysis of the presence of the site in the database search engine (check the correctness of indexing pages)
- Analysis of the link structure (check convenient navigation for search engines, check if broken link)
- Analysis of the content and structure of site pages (the presence of unique titles service tags descriptions of images and so n. )
- Analysis of site visibility in search engines (the definition of site positions on key demands, analysis of the positions of competitors, analysis of the popularity of subjects, develop recommendations for attracting more visitors)
Technical Analysis site:
- Analysis of information elements of a site for universality, scalability and reliability of
- Analysis of the elements of user interaction (elements of navigation, search catalog and price lists)
- Analysis of Web content management (possibility of changing the existing and add new villages and sections reliability of all controls)
Audit of convenience resource:
- Correct display the site in different browsers with different settings screen
- Fast access to the site, speed of loading individual pages
- Convenience and completeness of the navigational elements
- Organization structure of the site ease of movement between pages
- Relevance of information satisfaction of the target audience
- Ease of searching and ordering of goods and / or services


